Creating and Managing Fundraising Plans: Produce Ownership and Results

Previous Course Title: Fundraising Management

 

 

This course introduces key elements of the fund development process in which nearly every nonprofit organization must engage: assessing, planning, implementing, monitoring and evaluating. While the cycle itself and the choice of strategies looks different in every organization, the fundamentals are generally the same.

Understanding this process is essential for executive and associate directors, development directors, senior finance staff, board members, and others. The course is designed as a backdrop to specific fundraising strategies featured in other CNM courses, such as grant writing and working with individual donors.

Topics Covered:

  • Context and Capacity: Fundraising Management in the New Normal
  • Sources and Strategies for Generating Revenue and Support: An Overview
  • Preparing a Fund Development Plan
  • From Planning to Implementation: Managing the Unexpected
  • Ethics, Accountability and Transparency: Your Fundraising Plan in the Public Eye

Course Benefits:

Upon completion of readings and assigned learning activities, students will be able to:

  • Discuss the major drivers in today’s fundraising environment
  • Assess a nonprofit organization’s fundraising readiness
  • Create a fundraising plan with diverse sources of revenue and support
  • Define and communicate the roles of the board and staff in fundraising
  • Develop mechanisms to monitor the fundraising plan and communicate results to stakeholders

Required Text:

All readings and learning resources will be provided on the course web site. No texts are required for purchase at this time.

Special Features:

  • Weekly readings and resources to inform your understanding of fundraising management
  • “Studio” activities offer opportunities for new and experienced practitioners to cultivate practical skills
  • Original case studies and problem-based learning activities
  • In-depth weekly discussions on the real-life challenges and opportunities of fundraising management
  • A small class size generally limited to 25 participants

Who Should Enroll:

This course is essential for executive and associate directors, development directors, senior finance staff, board members, and others.

Workload:

This is an instructor-facilitated course delivered entirely online. It is highly interactive and requires active participation on discussion boards and completion of assigned projects. There are no real-time class meetings. Students work at times that are convenient for them within the weekly schedule of activities. We estimate spending an average of 8 – 10 hours per week on each Certificate in Nonprofit Management course. The time commitment will vary depending the individual’s input, needs, and personal study habits. For this reason, we highly recommend students participate in no more than two CNM courses at a time.

Note: This is a tech-enhanced course that requires access to Blackboard, a course management system used by UIC. In order to complete registration, you must submit proof of identity to secure your unique NetID (username).

Contact Hours: 40

 Section 0118
January 25 – February 28, 2018
Course Fee: $550
Fees for all five-week CNM courses are $550 if you register at least two weeks prior to the start of the course, and $600 if you register after that time. The course fee will be raised on January 11, 2018.
Registration Deadline: Wednesday, January 24, 2018
Location: Online

 

 

 

 

Cancellation/Refund Policy